Privacy notice
How L and L Sudbury Private Hire uses the details you give us when you book a journey, and what you can ask us to do with them.
Who we are
L and L Sudbury Private Hire is a private hire taxi company in Sudbury, Suffolk. We decide what happens to the details you give us when you book a journey, so we are the data controller for them.
You can contact us about your details by phone on 07383976744.
What we collect
- your name, phone number and email address;
- the pick-up and drop-off addresses you give us, and the map points those addresses come to;
- the date and time of your journey, how many passengers are travelling and how much luggage there is;
- anything you put in the notes on the booking;
- the estimated fare for the journey and the final price we charge.
Why we use it, and our lawful basis
Who we share it with
- the driver carrying out your journey, so they can find you and ring you if they need to;
- Babergh District Council, or the police, if the law requires us to hand over a booking record;
- the services that run this website and the app behind it: Base44 for hosting and storing the booking data, TomTom for looking up addresses and working out route distances, and our email provider for confirmations and review emails.
We do not sell your details, and we do not use them to advertise to you.
How long we keep it
Twelve months. Our operator licence requires us to keep a record of every booking for that long. Once a booking is more than twelve months old, the customer's personal details are removed automatically: the name, phone number, email address and notes are cleared, and the addresses are cut back to the postcode district, CO10 for example. The journey, the licensed vehicle, the driver and the fares stay on the record, so the licence record and our own figures still add up.
Your rights
You can ask us to:
- give you a copy of the details we hold about you;
- correct anything that is wrong;
- delete your details, where we are not required to keep them for the licence;
- stop using your details to ask for a review;
- and you can complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk, if you are unhappy with how we have handled your details.
For anything on that list, phone or email us first: in most cases we can sort it out straight away.
Review emails
After a journey we may email you once to ask for a Google review. That email always carries a one-click unsubscribe link. Use it and we add your phone number and email address to a list and never send you another review request. Your booking confirmations still arrive as normal.
Our ICO registration
We are registered with the Information Commissioner's Office as a data controller. Our registration number is ZB850292.
Last updated: 11 October 2026